????? ?????????

???? ???????

????? ?????????: ??? ???????? ??? ???? ??????? ????? ??????

????? ??? ????? ?? ????? ????????? ??? ????? ????? ??? – ?? ?? ?????? ????????? ???? ?? ???? ??? ???? ????? ????????. ???? ?????? ???? ???? ?????, ????? ????????? ????? ??? ?????? ????? (??????? 2.01$ ?????) ?????? ???? ??????? ????? ???? ?????? ?????? ???? ??? ??????, ???? ??? – ?????? ???? ?????? B2B, ?????? ????????? ??? ??????? ????? ???????? ?????. ??? ???? ?????? ?????? ?? ?????? ?????????, ????? ???????? ?? Daze Marketing, ???? ROI ???? ???? ???? ??? ???????? ????? ????.

????? ?????? ????

???? ???

????? ???? ???? ???????? ????? ????? – ????? ??????? ?????

????? ??????

????? ????? ?????? ???????? ????? ????? ???? ???????

????? ?????? ?????

????? ????? ?????? ?-UVP (?????) ???????

????? ??????

????? ????? ???? ???????? ????? ?????? ???? ???

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????? ????? ?????? ????? ???????, ?? ???? ????? ??????

????? ????? ????????? ???? ROI ???? ????? 3 ??????? ???????:

  • ?”? ?????? – ?????? ????? ??? ??? ????? ????? ???? ??????? ??????? ????????? ?? ?????????.
  • ?? ?? ????? ??? ?????? – ?????? ?????? ?? ???????? ????? ???????? ?? ?????? ????? ????? ????????.
  • ????? ????? – ???????? ??? ??? ?????? ????? ???? ?????? ??? ????? ?????? ????? ????.

??? ????? ?????? ??????????

????? ????????? ????? ??? ???? ???? ?????????? ?????? ?? ????? ????????? – ?????? ????????? ???????? ?????? ?????????, ?? ?????? ????? ???????? ????? ????? ?????? B2B ???? ??????? B2B ?????????? ????. ??? ???? ?????? ???????, ?????? ????? ???????, ???? ???? ??????? ????? ????? B2C ??? ???? ??????? ???? ????? ????????, ????, ?? ?????? ???? ??? ?????? ??????? B2C ???? ?????? High-end.

 

????? ?-Daze Marketing ?????? ??????? ?????? ???? ????? B2B, ???? ?? ????? ???????? – ???? ????????? ????? ?? ????? ??.

?????? ?????? ????????? ?? Daze Marketing:

  • ????? ??????? – ??? ???? ?????? ?????? ??-Account Manager ???? ????????? ???????, ?????? ???????? ??? ????? ??????? ?????????? ????? ??????
  • ????? ????????? ?????? ???? ???????? (LinkedIn Lead Accelerator) – ??????? ????? ?????? ????? ??????? ???????, ???? ????? ???????? ????? ?????? ???? ????, ?????? ?? ????? ????????? ???? ?????????
  • ????? ?????? ??????? ??? ????? ?? ????? (Sponsored Updates) – ????? ?????? ???? ???????? ?? ??? ???? ????? ?? ????? ????????? ???????? ???? ????? ?????. ???, ??? ????? ?????? ???? ????? (???????, ?????, ??????? ?-White papers, ?????? ????????? ???’)
  • ????? ????? ??????? ?? (Side Ads) – ????? ????? ??????? ??????????, ????? ??????? ????? ?? ????? ???..

????? ?????????: ????? ????? ??????

?????, ????? ????????, ?????? ?????? ???? ????????, ????? ?????? ????? ??? ??? ?????? ????????? ????? ??????. ???? ??? ?????? ??????? ??????? ???????? ?? ????? ?? ???? ????? ?? ????? ???? ????? ????? ????? – ?????? ?? ???? ????? ??? ????? ?? ????? ?????? ??? ???? ?? ??? ??????? ???? ????? ?????? ?????. ??????, ?? ????? ?? ?????? ??? ????? ?????? ???????, ????? ???????? ???? ??? ?? ????? ???? ?????. ?? ?? ????? ???? ????? ??????? ?????? ?????? ????? ???? ????????, ????, ???? ????? ?????? ????? ????? ??????? ?????????.

 

??????? ????? ?????? ?? ????????, ????? ????????? ?? Daze Marketing ????? ????? ?? ?????? ???????? ??????, ?????? ?? ????? ??????? ??? ???? ???? ?? ???? ?????? ??????? ?????? ??????. ??? ????, ???? ????? ???? ??????? ?????? ????????, ?????? (Industry), ????? ????? ???????, ???? ????, ????? ????? ???????, ?????? ?????? (Seniority), ????????? ??? ?? ???? ??????? ????????? ???????. ?? ??? ??? ???? B2B ????????? ????? ?? ????? ??? ?????? ?????? ?????? ??????, ???????? ??? ????????? ??????? ????? ??????.

????? ????? ??????? ????????????

????? ??? ????? ?? ?????? ????? ???? ????? ?? ??????, ???? ?????? ?????? ??????????? ?? ???? ???? ???? ????? ?? ???????, ?????? ?? ???? ?????? ?????????? ??????? ?? ????? ????. ?? ???? ??????? ????? ????? ?? ????? ?????? ?? ?? ?????? ??????? ????? A/B Testing (?? Multi Variant Testing), ?? ??? ?????? ???????? ????? ?? ????, ??????, ????????? ????? ??? ???? ????? ????? ????? ???? ????.

 

???? ???????? ????? ?????? ???????, ??? ???? ?????? ?????? ?? ????? ????? ????? ????? ????? ??????????? ?????? ?? ???? ??????. ????? ?? ????? ????? ??????, ???? ??? ????? ????? ????? ??? ??????, ?? ????? ??????? ??????? ????. ?????? ????? ??? ?????? ????? ???? ???, ?????????? ????, ????????? ????? ?? ???? ?????.

????? ????? ?????? ?? ?????? ?????????

?????? ??????, ????? ?????????? ???? ???? ????? ??? ?? ????? ??? ??? ????? ????, ?? ?????????. ???, ??? ?????? ??????? ?????????, ?????? ?? ????? ???? ?? ?????????, ?????? ?????? ????? ????????. ??????? ???????? ?????? ??? ??? ????? ?????? ????? ???????? – LinkedIn Lead Accelerator. ??? ??? ????????? ????? ?????? ????? ????????? ????? ????? ???, ?? ?? ?????? ?????? ????????, ????? ???? ???????? ?? ??? ????? ?????? ???????? ????????? ??? ???? ????? ???????? ?????? ?? ??????? ??????? ????? ???????? ??? ???? ??????? ??????, ???? ???????? (Seniority) ???’.

 

?? ?????? ?????????, ??? ?? ??????? ????? ?????? ?? ???????? ???? ?? ????? ????????? ?????, ????? ??? ????? ?? ?? ??????? ???????????? ?????? ??? ?????? ?? ?????? ?????? ?????? ?????? ??????? ?????????. ???? ????? ????? ??????? ?????? ????, ????? ?? ????? ?????? ???????? ?????. ?????? ?? ???? ?? ?????? ????? ??????? ????? ?????????? ???????? ??? ?????? ????? ?? ????? ???? ????.

 

????????? ????? ???? ?????? ????? ??????? ???? ????? ???????? ??????? ????????? ?????? ?? ?????? ???? ????? ???? ??? ?????.

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